Delivery is a tricky proposition for McDonald's.
McDonald's expanded its partnership with the food-delivery arm of Uber last month, and now we know exactly which cities are coming onboard for mobile McGriddle deliveries.
According to McDonald's statement, McDelivery is available at about 270 restaurants in Chicago, 300 in Los Angeles, 144 in Phoenix and 59 in Columbus, Ohio. Among the selections include Tito's, Don Julio, Stella Artois and Dom Perignon. Last year, McDonald's saw almost $1 billion in delivery sales across both company and franchise restaurants.
"With UberEATS, you can get the food you want, where you want it, delivered at Uber speed". Asia and the Middle East are not only McDonald's two most developed delivery markets, but their top delivery restaurants generate up to 40% of their sales from delivery.
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"We're not testing; we're rolling out", McDonald's CEO Steve Easterbrook told reporters in March.
Delivery is the newest trend in fast food, but hiring a fleet of drivers can be a huge undertaking for chains.
Rejoice Phoenix lovers of the Big Mac! In April, the food chain announced it would be launching the service nationally, but at the time did not state what specific cities would be involved. The customer satisfaction report, with respect the quality of the food and delivery, has prompted the global food chain to extend the service to other cities and states.
While delivery is clearly a compelling option to offer, it isn't a simple service for restaurants to add. Customers often spend less when ordering delivery, especially at casual dining chains that rely on alcohol orders to drive sales.